Where Art Meets Skin, Story, and Skill

New London Ink brings from custom tattoo artistry and laser removal services to fully personalized designs the heart of New London, CT, along with a team of experienced artists, that take pride in creating tattoos that reflect your story, with creativity, and precision. We work one-on-one with every client, making sure the idea behind each piece is fully understood and brought to life with intention. For those looking to remove or lighten existing tattoos, we offer private laser removal sessions, always starting with a free consultation. Our studio is clean, professional, and rooted in the New London community—we serve locals and visitors alike with a space that feels welcoming and safe. To book a session or ask a question, give us a call at (860) 701-0890

Riding the Wave of Ink and Experience

We opened our doors in 2010, just as tattooing became legal in New London, when our founder Jared Schroeder left behind a corporate career in Providence, RI to follow his passion for ink and expression. Since then, we’ve grown with the industry—adapting, learning, and staying committed to creating a studio where both artistry and professionalism thrive. With over 60 years of combined experience and a team of award-winning artists, we’ve built something we’re proud of: a place where the work is solid, the vibe is real, and every client feels heard. Our focus has always been on quality and connection, and we bring that to every design, every session, every time.

Here for the Art, Here for You

We’ve been doing this a long time—and we’re still here because we put our heart into every piece and every person who walks through our doors. Our commitment to the craft runs deep, and so does our respect for our clients. We’re not here to upsell or push you toward something that doesn’t feel right; we’re here to listen, guide, and create something you’ll be proud to wear. What sets us apart isn’t just the art—it’s the way we do business: fair, honest, and always with your vision at the center.